Actually the real reason he killed it was because it didn't fit in with the Buell image. It was a starter bike and therefore was the first opening of a Buell product that many new riders would see. However, it was nothing special with none of the special techs that Buells have and therefore he was sick of seeing that as the 'face' of Buell to new riders. So out with the bike that has NOTHING in common with his other bikes other then the name and on with his innovative sport bikes.
Carry on with the regularly scheduled program.