Ninjette Newsbot
January 28th, 2014, 03:20 PM
If you enjoyed reading this article, please click here to view it on Kropotkin's site, MotoGP Matters. (http://feedproxy.google.com/~r/MotoGPMatters/~3/QMZGX0ZVABM/aspar_press_release_aspar_team_adds_loca.html)
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Jorge 'Aspar' Martinez continues to build upon his reputation for securing sponsorship. In the past week, the Spanish owner of the Aspar team - active in all three Grand Prix classes - has announced two tie-ups for the 2014 season, one a renewal of a relationship close to home, and one new sponsor from Asia.
The Asian deal is the biggest for Aspar. Malaysian energy drink DRIVE M7 is to be title sponsor to Aspar's MotoGP team, backing riders Nicky Hayden and Hiroshi Aoyama who will be racing Honda's RCV1000R production racer. Mutiara Motors (http://www.mutiaramotors.com/m7drive-about.html), the owner of the DRIVE M7 energy drink brand, is attempting to broaden their market to Europe and other parts of Asia, and backing MotoGP is a good vehicle for a brand which is already strongly associated with racing through Mutiara Motors' other racing activities. But the signing of the deal is also a sign of motorcycle racing's increasing reliance on energy drink sponsorship, a risky strategy as international momentum for banning advertising energy drinks is starting to build.
Year:
2014
read more (http://motomatters.com/press_release/2014/01/28/aspar_press_release_aspar_team_adds_loca.html)
http://feeds.feedburner.com/~ff/MotoGPMatters?d=yIl2AUoC8zA (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:yIl2AUoC8zA) http://feeds.feedburner.com/~ff/MotoGPMatters?i=QMZGX0ZVABM:HSOkQB6bFNY:F7zBnMyn0Lo (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:F7zBnMyn0Lo) http://feeds.feedburner.com/~ff/MotoGPMatters?d=7Q72WNTAKBA (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:7Q72WNTAKBA) http://feeds.feedburner.com/~ff/MotoGPMatters?i=QMZGX0ZVABM:HSOkQB6bFNY:V_sGLiPBpWU (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:V_sGLiPBpWU) http://feeds.feedburner.com/~ff/MotoGPMatters?d=8QFB7NnbhRw (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:8QFB7NnbhRw) http://feeds.feedburner.com/~ff/MotoGPMatters?d=bcOpcFrp8Mo (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:bcOpcFrp8Mo)
http://feeds.feedburner.com/~r/MotoGPMatters/~4/QMZGX0ZVABM
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Jorge 'Aspar' Martinez continues to build upon his reputation for securing sponsorship. In the past week, the Spanish owner of the Aspar team - active in all three Grand Prix classes - has announced two tie-ups for the 2014 season, one a renewal of a relationship close to home, and one new sponsor from Asia.
The Asian deal is the biggest for Aspar. Malaysian energy drink DRIVE M7 is to be title sponsor to Aspar's MotoGP team, backing riders Nicky Hayden and Hiroshi Aoyama who will be racing Honda's RCV1000R production racer. Mutiara Motors (http://www.mutiaramotors.com/m7drive-about.html), the owner of the DRIVE M7 energy drink brand, is attempting to broaden their market to Europe and other parts of Asia, and backing MotoGP is a good vehicle for a brand which is already strongly associated with racing through Mutiara Motors' other racing activities. But the signing of the deal is also a sign of motorcycle racing's increasing reliance on energy drink sponsorship, a risky strategy as international momentum for banning advertising energy drinks is starting to build.
Year:
2014
read more (http://motomatters.com/press_release/2014/01/28/aspar_press_release_aspar_team_adds_loca.html)
http://feeds.feedburner.com/~ff/MotoGPMatters?d=yIl2AUoC8zA (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:yIl2AUoC8zA) http://feeds.feedburner.com/~ff/MotoGPMatters?i=QMZGX0ZVABM:HSOkQB6bFNY:F7zBnMyn0Lo (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:F7zBnMyn0Lo) http://feeds.feedburner.com/~ff/MotoGPMatters?d=7Q72WNTAKBA (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:7Q72WNTAKBA) http://feeds.feedburner.com/~ff/MotoGPMatters?i=QMZGX0ZVABM:HSOkQB6bFNY:V_sGLiPBpWU (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:V_sGLiPBpWU) http://feeds.feedburner.com/~ff/MotoGPMatters?d=8QFB7NnbhRw (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:8QFB7NnbhRw) http://feeds.feedburner.com/~ff/MotoGPMatters?d=bcOpcFrp8Mo (http://feeds.feedburner.com/~ff/MotoGPMatters?a=QMZGX0ZVABM:HSOkQB6bFNY:bcOpcFrp8Mo)
http://feeds.feedburner.com/~r/MotoGPMatters/~4/QMZGX0ZVABM