Vespa Rolls Out New Interactive Consumer Web Site
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Plot and post favorite routes, trace your ride's roots, calculate fuel savings and uncover a world of new reasons to ride (http://www.motorcyclistonline.com/newsandupdates/122_0811_vespa_interactive_consumer_web_site)NEW YORK, NY - November 13, 2008 - Piaggio Group Americas, Inc., importer of the iconic Vespa scooter brand, continues to accelerate ahead of the personal transportation curve with the debut of its new consumer web site, scheduled to go live Friday, November 14. Functional, fun and fast, the new web site - just like Vespa scooters - connects with users by delivering an entertaining interactive experience, a shared sense of community and a wealth of practical reasons to ride. Every element of the new site, from the latest product news to user-generated favorite riding routes, has been designed to educate and engage visitors while giving them plenty of fun reasons to return.


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