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Old June 19th, 2008, 04:50 AM   #1
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[motorcyclistonline] - NASCAR 60th Anniversary Motorcycle Series Unveiled

NASCAR 60th Anniversary Motorcycle Series Unveiled
DAYTONA BEACH, FL (May 27, 2008) - Bruce Rossmeyer, CEO of 15 Harley-Davidson locations - including the World's Largest Harley-Davidson dealership located at Bruce Rossmeyer's Destination Daytona, has teamed up with NASCAR to create the all new, one-of-a-kind officially licensed "NASCAR 60th Anniversary Motorcycle Series brought to you by Destination Daytona."

To commemorate NASCAR's 60th anniversary, Bruce Rossmeyer, in conjunction with NASCAR, is creating 60 custom motorcycles, each individually serialized #1 through #60. Each motorcycle in the officially licensed NASCAR 60th Anniversary Motorcycle Series brought to you by Destination Daytona will capture the true essence of NASCAR - a sport that combines design, technology and speed. While racing industry insiders have first dibs on this exclusive motorcycle, a limited number will be available for public sale starting May 28, 2008, with motorcycle #60 presented to NASCAR Sprint Cup Series driver Kyle Petty. Petty will auction off Motorcycle #60 for charity in July during the Coke Zero 400 (4:30 p.m. ET, TNT). The auction will take place on-line through the NASCAR Foundation's web site as well as on-site kiosks that will be located outside the Daytona Speedway July 3rd - 5th.

Rossmeyer and NASCAR have also partnered with renowned NASCAR artist Sam Bass, who will be creating a unique painting that will be included in the purchase price of each of the Officially Licensed NASCAR 60th Anniversary Motorcycle brought to you by Destination Daytona. Each motorcycle will be sold for $48,600 and will include - in addition to the commissioned painting - an authentic, limited edition NASCAR 60th Anniversary leather jacket, an invitation for the private VIP motorcycle delivery event at the Coke Pavilion at Destination Daytona on July 3rd, two (2) tickets to the Coke Zero 400 NASCAR Sprint Cup race on July 5th as well as special access passes. Each motorcycle in the series will be created by Thunder Mountain Custom Cycles and distributed by Bruce Rossmeyer's Daytona Harley-Davidson. The officially licensed NASCAR 60th Anniversary Motorcycle Series brought to you by Destination Daytona was unveiled the week leading up to the Sprint All-Star Race in Charlotte, North Carolina on May 17th.

To purchase one of the limited edition Officially Licensed NASCAR 60th Anniversary Motorcycle Series brought to you by Destination Daytona beginning May 28, please visit or and click on the Destination Daytona NASCAR series link, or call 1-866-807-5070.

The National Association for Stock Car Auto Racing, Inc. (NASCAR), celebrating 60 years in 2008, is the sanctioning body for one of North America's premier sports. NASCAR is the No. 1 spectator sport - holding 17 of the top 20 highest attended sporting events in the U.S., and is the No. 2 rated regular-season sport on television. NASCAR races are broadcast in more than 150 countries and in more than 30 languages. NASCAR fans are the most brand loyal in all of sports, and as a result more Fortune 500 companies participate in NASCAR than any other sport.

NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Craftsman Truck Series), four regional series, and one local grassroots series, as well as two international series. NASCAR sanctions more than 1,200 races at 100 tracks in more than 30 U.S. states, Canada and Mexico. Based in Daytona Beach (Fla.), NASCAR has offices in New York, Los Angeles, Charlotte (N.C.), Concord (N.C.), Conover (N.C.), Bentonville (Ark.), Mexico City, and Toronto.

About Bruce Rossmeyer's Destination Daytona
Bruce Rossmeyer currently owns 15 Harley-Davidson locations, including the famed Ft. Lauderdale and Daytona Beach locations and the new World's Largest Harley-Davidson dealership in Ormond Beach. At the Harley-Davidson dealerships, owned by Bruce Rossmeyer, the dealers are the lifelines to the customers. Employees at the stores provide clients with the knowledge, service and information necessary to get riders on the road. Bruce Rossmeyer's World's Largest Harley-Davidson dealership is located at 1637 North U.S. Highway 1, Ormond Beach, FL, 32174. For more information, please call (386) 671-7100 or visit

Photo Gallery: NASCAR 60th Anniversary Motorcycle Series Unveiled - Motorcyclist Magazine

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