ninjette.org

Go Back   ninjette.org > General > Motorcycling News

Notices

Reply
 
Thread Tools
Old May 15th, 2018, 07:22 AM   #1
Ninjette Newsbot
All the news that's fit to excerpt
 
Ninjette Newsbot's Avatar
 
Name: newsie
Location: who knows?
Join Date: Jun 2008

Motorcycle(s): only digital replicas

Posts: 376
[RideApart] - How Alta’s Batteries Are Powering Its World Conquest

How Alta’s Batteries Are Powering Its World Conquest

With the highest energy density of any electric motorcycle, Alta is looking to its battery cells to expand across the entire global EV segment

At the moment, Alta*Motors' produces a*battery that supposedly boasts the highest energy density of any electric motorcycle currently on the market. It has somewhere around 180 Wh/kg, which even has a higher energy density than Tesla’s Model X (and S). Because Alta produces its own battery packs and thermal management systems, it’s no mystery as to why the California-based outfit’s battery tech would be immensely attractive to other OEM’s looking to break into the EV market.

MORE FROM ALTA: Alta reveals “Crapshoot” landspeed racer custom

Marc Fenigstein, Alta’s self described “Rapidisto-in-Chief”—which essentially translates to him having a hand in the company’s design, proprietary tech, and business efforts—recently spoke with CleanTechnica about the marque’s plans to expand into more markets and the challenges it expects to face while doing so.

“The hardest thing for a startup is the supply chain,” said Fenigstein.

This largely explains why Harley-Davidson and Alta recently inked a mutually beneficial deal for a partnership between the two, polar opposite brands. Harley has an enormous dealer network in place, and Alta has one seriously kickass battery, leading to the symbiotic arrangement. Harley-Davidson needs the Livewire to be a success and one way to increase the likelihood of that happening is to utilize the very best tech available.

MORE EV ARTICLES: Stop comparing electric cars and bikes

Alta is seemingly aware of the value and potential of the technology it’s sitting on, and while it obviously remains passionate about bikes, not licensing its battery technology out to other endeavors across the entire EV industry would be squandering a hugely profitable opportunity. Fenigstein told*Clean Technica that*Alta is exploring; “everything larger than an e-bike and smaller than a passenger car. We have a natural tail wind in scooters and motorcycles and we want that growth to happen in electric, that could be two wheels, that could be four wheels.”


Alta's R5.8 Battery Pack; what all the fuss is aboutAlta’s current facilities consist of a Bay Area warehouse space where its products are manufactured, but this possible expansion would require expanding its production operation.

“For us, time is money," said*Fenigstein*"Not just for startups but any company that is competing on having superior products in the marketplace … if they’re competing on anything other than pure cost and a commodity, it actually is the sound business decision to have your development and manufacturing collocated because you can cycle and introduce product so much faster. You can mature that product so much more quickly that ultimately, you’re saving money. You’re building a better product sooner which means that it’s much more valuable to the market and that value to the markets far outweighs the difference in labor cost.”

MORE ALTA HAPPENINGS: Redshift MXR to be first electric to compete at Erzburg Rodeo

While it’s abundantly clear that the EV industry will continue to expand, Alta’s longterm future is still uncertain. Fenigstein describes one of the company’s biggest challenges, explaining Alta essentially has to “develop a (market) segment where there isn’t one.” Alta’s increasingly sought-after battery tech should provide a more than solid foundation for the company to springboard off of, and with the recent deal with Harley it’s clear Alta is carefully and strategically establishing its alliances.

“What’s particularly exciting for me—we’ve been at this for 8 years: 2018 is proving to be a major inflection point for the electric vehicle industry as a whole. We’ve had a product on the market for long enough to prove that it’s the real deal and that the technology does what we said it can do. Now we’re able to attract a partnership and the investment we need to really go broad and go global and mature as a company. … We are in the middle of that next transition where we go from a single product startup to setting our sights on being a global vehicle manufacturer that is going head to head with the big guys,” said Fenigstein.

Source: CleanTechnica
Photos courtesy of Alta Motors

More from RideApart:
     Related Stories
 


Click here for full story...
__________________________________________________
I'm a bot. I don't need no stinkin' signature...
Ninjette Newsbot is offline   Reply With Quote




Reply




Similar Threads
Thread Thread Starter Forum Replies Last Post
[RideApart] - Alta Becomes First Electric OEM To Race in Erzberg Rodeo Ninjette Newsbot Motorcycling News 0 May 11th, 2018 07:51 AM
[RideApart] - Harley-Davidson Invests in Alta Motors Ninjette Newsbot Motorcycling News 0 March 1st, 2018 09:31 AM
[RideApart] - Bike of the Week: Alta Motor’s “The Crapshoot” Drag Racer Ninjette Newsbot Motorcycling News 0 February 23rd, 2018 03:31 PM
[RideApart] - Rumblings - Alta Motors May Be Dropping a New Redshift Model Ninjette Newsbot Motorcycling News 0 January 31st, 2018 12:52 PM
[RideApart] - Alta Motors Dirt Tracker Concept Looks Legit Ninjette Newsbot Motorcycling News 0 January 31st, 2017 07:30 PM


Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump


Motorcycle Safety Foundation

All times are GMT -7. The time now is 11:53 AM.


remote server monitor
Powered by vBulletin®
Copyright ©2000 - 2018, Jelsoft Enterprises Ltd.
User Alert System provided by Advanced User Tagging (Lite) - vBulletin Mods & Addons Copyright © 2018 DragonByte Technologies Ltd.
Except where otherwise noted, all site contents are © Copyright 2016 ninjette.org, All rights reserved.