[RideApart] - New Dainese Settantadue Line is All Kinds of Sexy

[Ninjette Newsbot]

New Dainese Settantadue Line is All Kinds of Sexy

Line offers old-school cool with modern Dainese-level protection

According to some commenters on a recent RideApart article, being a fan of good-looking motorcycle clothing somehow makes you sexist. Not sure we follow the logic there, but our love of Dainese’s new Settantadue collection is probably a sign that we are shallow, baseless, terrible people. Because we think this stuff is gorgeous, fam.

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Take a look at the Freccia72 jacket, for example – especially in red. Dainese says it’s one of the centerpieces of the collection and I can see why. It’s like wearing the Ford Gran Torino from “Starsky and Hutch.” The good news is the $600 jacket (which is equipped with shoulder and elbow armor) is available for both men and women.


Settantadue, simply Italian for “72,” commemorates the founding year of Dainese: 1972. The company is perhaps best known for its high-quality race leathers but its latest retro-inspired collection is clearly aimed at street riders.

“The new collection combines style, beauty, and elegance with a history that is 100-percent Italian,” declares the Molvena, Italy-based company.

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The product line is the brainchild of Dainese Art Director Renato Montagner, who highlighted the $650 Rapida72 jacket as another item that represents the heart of the collection.


“To create Dainese Settantadue, I spent weeks immersed in our immense archives searching for inspiration from the great stylistic collaborations of the past, from Yohji Yamamoto to Valextra,” Montagner said. “The first production will be a selection of aesthetic affirmations that will come to life when they are in the arms of kindred spirits.”

I’m not really sure what that last sentence means – it’s the sort of stuff you see in press releases from almost every Italy-based company, be it Dainese or Ducati. I assume it’s a lost-in-translation sort of thing and it all makes perfect sense in Italian. Either way, it’s gorgeous stuff, so you can forgive them for being a little overly effusive.

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“Heritage, beauty and contemporaneity are the three values on which [Settantadue] is based,” said Dainese CEO Cristiano Silei. “In perfect harmony with our history and our roots, it reinterprets technical garments to embrace an even larger audience.”

In addition to a baker’s dozen of drool-inducing leather jackets, the Settantadue collection also features gloves, pants, boots, and non-riding gear like T-shirts and wallets. To learn more, visit www.dainesesettantadue.com


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