[motorcycle.com] - Laconia Motorcycle Week Announces New Website

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LACONIA MOTORCYCLE WEEK BOASTS NEW WEBSITE THAT PAYS TRIBUTE TO THE RALLY’S INCREDIBLE HISTORY

LACONIA, NH— The Laconia Motorcycle Week Association is pleased to announce the recent launch of their brand new website, www.LaconiaMCWeek.com, developed by New Hampshire-based web design and digital marketing firm Danconia Media. Every June, an influx of motorcycle enthusiasts floods the Lakes Region for the World’s Oldest Motorcycle Rally. This beloved event brings a plethora of tourism to the state, great for local businesses and the local economy. Two months shy of the rally, the site launch comes at a perfect time, as motorcycle enthusiasts start preparing for the 93rd Anniversary celebration.

With a brand new user-friendly website, it’s now easier than ever for tourists to plan their trip to New Hampshire for bike week. Upon visiting the site, viewers are greeted with a countdown to opening day on the homepage. From the main navigation, users can peruse a full schedule of events, information on where to stay, and more. Viewable day-by-day, big events are even highlighted in the daily summaries for easy access and convenience while a full schedule is also displayed for each day.

One of the biggest changes to the site is the new nod to the rally’s long historical legacy. With an array of historic photos and a new history section explaining the rally’s heritage, visitors are reminded just how wonderful this tradition is to the State of NH. By combining these photos with modern images, the site design bridges the past and the present.

Andy George of Hot Leathers, Inc., a presenting sponsor of the rally, says, “Laconia Motorcycle Week’s new website looks great! Their giant beautiful pictures fit perfectly in their creative and responsive layouts. We can’t stop surfing the site and finding more pictures and stories we’d never even seen or heard before!” In a similar vein, Olivia Wright Bragdon of the Thunder in the Valley rally in Johnstown, PA says the new website is a “visual masterpiece” and has “everything a user would want in a website.”

Being the world’s oldest motorcycle rally, it was critical that the Laconia Motorcycle Week Association pay tribute to this amazing history while also capitalizing on modern technology. The overwhelmingly positive feedback from motorcycle enthusiasts and corporate sponsors shows that the association has succeeded in creating a site that not only has exciting design elements but is also user-friendly.

Laconia Motorcycle Week Association coordinates this nationally-recognized event that brings people together to celebrate New Hampshire’s motorcycle history and culture. Both the rally’s heritage and current popularity are celebrated in the new website. Along with increased functionality, easier usability, and exciting design elements, people can stay connected to all that is happening during Laconia Motorcycle Week better than ever. Visit the new site at: laconiamcweek.com.




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